Sicurezza 2019, trade exhibition, Milan
The Mozzanica stand project is born from the combination of two needs: opening the space for visitors and to explain the services offered by Mozzanica in a graphic way, by showing a visual representation of the company and its evolution over the course of more than thirty years of activity.
The first point is achieved by an open perimeter of access and a layout oriented towards the passage aisles.
The second one is represented by a graphic timeline of the company on the long back wall, a strip of photographs and information set chronologically on a vibrant red background.
The red and white walls of the stand are shaded with a pattern of small black circles arranged in a gradient, a theme inspired by some architectural details of the Mozzanica headquarters, under construction in the same year.
client: Mozzanica & Mozzanica
project by: Alessandro Villa
project assistant: Marta Micheletti
Graphics: SGS Comunicazione