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  • Camomilla Italia flagship store - Alessandro Villa architect


    Camomilla Italia flagship store

    Retail interior design competition

    The project defines the spatial and distinctive features of Camomilla flagship stores with particular attention for the franchise formula and with the possibility to customize the project in relation to specific spatial contexts, dimensional and functional.
    Showrooms welcome clients in a wraparound and airy space, easy to recognize for the arc section of furnishings that create a geometrical landscape by arches outlines. Functional and poetic, modular exhibitors create emotional trails in every kind of commercial space. Light graphic texture and neutral tones of ceramic floors are combined with fine grain of dark bronze furnishings metal structures.

    client: Camomilla Italia 
    year: 2016 
    project by: Alessandro Villa
    project assistant: Barbara Bertaglio

    Camomilla competition, layout - Alessandro Villa architect

    Display system to organize different types of layout for open space or sequence of rooms.

    Camomilla competition, products display - Alessandro Villa architect

    Camomilla competition, products display - Alessandro Villa architect

    The structure of furniture is made of metal profiles with a square section (25 x 25 mm) with dark bronze micaceous paint.

    Camomilla competition, products display - Alessandro Villa architect

    Colors, materials and finishes play on simple lines and graphic signs made by laser engraving technologies, applied on acrylic laminated panels.

    Camomilla competition, fashion retail showroom - Alessandro Villa architect